Enter the Tushy

The Tushy is an attractive, effective and easy to install bidet attachment. How is does it compare vs other brands?

It’s with increasing frequency that new combatants enter the ring in the fight for toilet supremacy.  This is, of course, a delight to us on the sidelines, cheering for the underdogs to unseat the complacent kings of old.

With bidet attachments, this is especially exciting, as competition in the market has devolved into clone wars, with most companies putting out barely indistinguishable products with the same features and looks.

See how much the ol’ Tushy Classic is going for HERE

The Brand

Tushy or: How I Learned to Stop Being Embarrassed and Love the Poo.

What you'd look like on a Tushy

We don’t recommend crossing your legs while bidet-ing.

Enter the Tushy; surfing onto the scene atop a board of attitude on a mile-high wave of cool. Created by Miki Agrawal, the straightforward marketing genius who is behind pee and period-proof ladies underwear; the Tushy is aimed simply at “people who poop”.

Through Miki’s guidance, the Tushy brand has been able to separate itself from most of its competitors by bringing a totally different image to the bidet buffet line that potential buyers must trundle through.

What you see when you scoot your bum over to the Tushy website is miles ahead of the sterile, textbookish pages run by some other bidet brands. There are poop-jokes aplenty, gifs, and a ‘mobilize the masses’ call to action found throughout that is exactly what is needed to bring a younger audience into the world of true poo-phoria.

Not only will you feel like a true badass when you order a Tushy, you’ll also feel like a saintly goodass, as each unit sold benefits the Samagra organization which is working hard to provide more public toilets to those in need in India.

Bamboo towels and toilet paperAlong with the bidet attachments themselves, Tushy is pushing hard for the sale of bamboo toilet paper and towels for drying – an environmentally friendlier alternative to traditional TP.

A smart move by Tushy, as most people who buy a bidet are at least partially motivated by the environmental benefits they tout.

The Product

A classic bidet attachment with an inventive style.

The three colors of tushy are classic, royale and noir.

Three flavors of Tushy: Classic, Royale and Noir

While the Tushy brings little new to the table in terms of functionality, the look of the thing is what has me most excited.  Much like the GenieBidet, the team at Tushy has taken aim at the stale, horrifically boring, cookie-cutter design of most of the competition.

The design is modern and while not exactly elegant, it has a minimal aesthetic that is hard not to like.  In my eyes, it’s in a different level altogether from 90% of the other bidet attachments  on the market.  It comes in three color options: Classic, Royale, and Noir.

The features of the Tushy are quite standard: there are two models available, one with cold water only and another with the option for hot and cold water.  Both units feature a cheeky little switch below the control dials that changes the angle of the nozzle.  This is a neat change from the typical dual-nozzle solution most bidets opt for when confronted with cleaning both the bum and feminine The Noir Warm and Cool Tushy and the Classic Cool Tushycleansing.

The installation is just as easy as with other bidet attachments.  Tushy has opted for fitting rails as opposed to discs that will adjust to fit nearly any toilet.

There is an installation video provided by Tushy as well, which I’m going to include here so that you can get a feel for the type of company image Tushy is trying to cultivate (even if you don’t have one or already know how to install a bidet attachment, it’s worth a view).

The Tushy looks poised to usher in a new era of butt-hygiene awareness amongst young people, and that is worth recognizing.  While the product itself is far from revolutionary, its looks and marketing strategy are certainly worth talking about.

Do your rumpus a favor and check out the Tushy here.